Kölln Haferland
“Kölln Haferland” is the first flagship store for the traditional German brand Peter Kölln, a producer of oat products. To present Peter Kölln as a traditional yet modern brand in an authentic and exciting way, an outstanding spatial design with attention to detail was created.
The main sections “shop”, “deli” and “baking studio” provide various ways to interface with the brand and products.
The transparent baking studio allows the visitors to get an insight into food preparation and also provides a space for different workshops dealing with the Kölln products. Different seating options are combined in the deli, inviting the guests to stay for a while.
The highlight of the store is the “Muesli Creation” where everybody can create their own favorite muesli mixture.